Five Ways Journalists Can Build Unique Value for Paid Digital Content
Article by John Einar Sandvand
Unique Content - i.e. niche and hard-to-find content not readily available elsewhere for free
Unique Convenience - i.e. availability in different ways like Amazon’s Kindle; iPhone/Blackberry/Android app that allows for mobile viewing
Unique Usefulness - i.e. tools for loan calculations, calorie counter etc
Unique Packaging - i.e. personal customization of content
Unique Experience - i.e. social media within a site, interaction with other users
